“Stop guessing what your customers want…
These 11 17 33! ‘handpicked’
HEALTH SWIPES mailed for years.
You’ll know what they want
in dozens of markets”
OVER 700 PAGES of alternative health control copy — save thousands of dollars and years of time — while you pillage these world class health swipes. (Offer OVER) Please don’t email!
I’ve put together a real several thousand dollar, alt-health ad resource for sub-$100
What’s the catch?
These are not hot off the presses magalogs any longer.
And for this reason… I’m pulling this offer for good on Monday.
But if these swipes can feed you a few blockbuster ideas that help you SELL MUCH MORE… what do you care if a few of them are five or six years old?
So, as Gary Halbert used to say… here’s what it’s all about…
Do you market or write ad copy in the alternative health area… or intend to?
Well, good. Step into my office for a few minutes.
How would you like a state of the art alternative health swipe file of mailbox controls… without having to spend thousands on product purchase or newsletter subscriptions?
I’d like to arm you with more ideas than you can reasonably deploy this year.
Moreover, the selection you’ll have at your disposal has been handpicked by the man Gary Bencivenga calls “the world’s greatest direct response researcher.”
I don’t just collect direct mail and space advertising… I devour it!
And I’m ready to brief you on the best direct mail that circulated over the last few years — several of these packages are still mailing.
I’ve been keeping active tabs on DM in health and wealth for the last 11 years and these pieces not only mailed again (and again) but represent a broad array of products across the spectrum of alternative health — the big kahuna of all direct response.
Two of them are veritable…
“Energizer Bunnies of Direct Mail”
…that have been going for over seven years.
While these swipes are intended for writers and marketers with intermediate to advanced knowledge of alternative medicine (and don’t need hand holding) I get into it with these two because I want you to really understand what makes a winner tick.
Do this and it fortifies you with the power to write much stronger copy.
Most of the other DM pieces in this collection have been mailing multiple times from 2006 to present.
And speaking of controls… as I’m typing this… I’m sitting in an office surrounded by thousands of pieces of direct mail. (I’ll have a video of me in my crowded copy lab, coming soon. It may not be pretty.)
The upshot is, not only will you have a world class swipe file in alternative health — without spending a fortune on product purchase — but you won’t have to clutter your work area with stacks of DM.
You simply click on the link and wait for the PDF to download to your computer.
(If you have Adobe Reader and can download this 20-page, 7.9 megabyte test PDF to your computer, you’ll know you’re good to go. Right click and choose “save target as” or “save link as” to download it.)
Additionally, I’ve taken all of the grunt work out for you because I’ve extracted the most important keywords from the pieces, so you can find what you need fast!
In all, you get over 700 pages of magalog control copy in the alternative medicine market.
10 of these magalogs sell supplements.
Caveat emptor: I’m not a lawyer (thank God), so either you (or your client) is responsible for making sure your copy is compliant with the governmental powers that be.
(Glad that’s out of the way.)
Bottom line?
Whether you’re a supplement sales pro or have never written a line of copy for consumables before, you’ll have your finger on the pulse of this market like few writers do.
And in my favorite direct response parlance…but wait there’s more!
5 BIG Bonuses for Responding Now…
Bonus #1: Alternative Medicine Space Ad Swipe File
You’ve got supplement copy covered above, now here’s the information side of alternative health marketing.
And there’s no one better to learn from than this little company that’s been going strong for over 20 years.
In all, you’ve got 15 powerhouse ads that cover the gamut of almost every subject in the health and alternative medicine markets. These, like every ad in in these swipes, is a hard offer… selling right off the page.
Bonus #2: (Video) How To Research Supplements & Alternative Medicine Products
This is my second favorite source for researching supplements.
If you’d like a quick way to determine whether you can stand behind a product as a copywriter… or whether you should take a pass… this 10-minute video will show you how to get a 10,000 foot view of your project.
Ah, I hear you asking…”Lawrence, then what’s your favorite source?”
Okay, it’s not easy to get but it’s worth a try. I’ll level with you about what I know when you get Bonus #5. (See below.)
Bonus #3: Wikileaks Marketing Secrets
The great adman, Robert Collier spoke of the importance of entering the conversation already taking place in the prospect’s mind.
Here’s a clever way some advertisers are still riding the Wikileaks wave.
Example banner ad and landing page that mushroomed over the Internet last year.
Bonus #4: Three Video Sales Letter Samples and the “Magic” Buy Button Code
Okay, a year or two ago, they were all the rage. But are they hype or hot air?
Like most things, the truth lies somewhere in the middle.
I’ve chosen three video sales letters from some heavy hitters that you should get familiar with, if you want to take the plunge into this method of selling.
You also get the complete campaign for one of the letters and the simple postcard that’s driving the traffic.
Oh, and if you need the “magic” buy button code, it’s here… along with what to do with it on your site.
(Future) Bonus #5: Five (MORE) Massive Magalogs in Alternative Medicine (in 45 days)
This isn’t just an anti-refunder’s strategy… though I wholeheartedly approve of those. 🙂
I’m currently combing through a mountain more of direct mail magalogs in alternative medicine from right now in 2012, and I’ll pass my verdict on five more “must have” magalogs in the next few weeks.
Your Unconditional “Noah’s Ark” Guarantee
This is a guarantee that won’t leave you high and dry.
Take 40 days (and 40 nights) to examine these Huge Health Swipes PLUS 5 Big Bonuses…entirely at my risk.
If you aren’t inspired with dozens of actionable ideas to use in your copy for alternative health products and publications… if you don’t feel like you’re armed with a complete battle-tested swipe file to guide you through 2012 (or if you’re unhappy for any reason) just let me know within 40 days of your order and you’ll receive a quick and courteous refund.
Why 40 days?
Besides my affection for wildlife… and memorable guarantees, both my credit card merchant and PayPal allow up to 45 days for a refund to be processed, therefore 40 days guarantees we’ll both have plenty of lead time.
And don’t forget about the 17 massive magalog bonus. You’ll receive the link in a separate email 24 hours after you check out now.
Of course, you’ll get the email to the main goodies in a matter of moments.
Something this good only comes around once in a blue moon. But, it’s done on Monday, so don’t dally.
“God, Lawrence, I really appreciate your stuff, so here’s a testimonial:
If you want to succeed gloriously in this business (assuming you have any talent, of course) sit down for a month and read, learn and practice the principles you unearth in this treasury of great stuff.
Marvelous!”
Drayton Bird
(David Ogilvy said he “knows more about direct marketing than anyone in the world.”)
“The best source I have ever found.”
Gary Bencivenga
(Hailed by many as still: the world’s greatest copywriter)
“You’re one crazy dude to do all this work, but until you get therapy, I’ll take advantage of it with glee!”
Dr. Jack Booman
(Leading chiro copywriter… and a darn nice guy.)
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