I oughta get some more music on my Ipod but that hardly happens.
That’s because right now, an Ipod loaded with business and marketing seminars, lectures and talks is as essential to me as air, food and water. Running on a treadmill for an hour would be out of the question without it.
Here’s a site called the CEO Clubs. I was pleasantly astonished when I first came upon this site a few years ago. There are many superb MP3s on the site free for download.
A few of the speakers in the marketing, copywriting and publishing realm: Joe Sugarman, Ted Nicholas, Jay Abraham, Dan Kennedy, Jack Canfield and Harvey MacKay.
A WARNING though. Several of the audios are tin-can-and-string quality. Joe Sugarman’s, unfortunately is one of them.
There are also some terrific talks by heavyweight CEOs like Ted Turner, W. Clement Stone, Bill Bartmann and Dan Pena.
Strangely, I haven’t heard Bill Bartmann’s address yet but just loaded it on my Ipod. He’s the ultimate millionaire to bankrupt to millionaire three times over story. Later, Bartmann took a $13 thousand loan and turned his kitchen table business into a $3.5 billion, 3900 person organization.
Dan Pena has been one of my most steadfast remote mentors. I haven’t met him yet but exchanged emails a few times with his business partner, Bruce Whipple.
The larger than life Dan Pena was the basis for Michael Douglass’ character, Gordon Gekko, in the movie “Wall Street.” Dan used to stand on the trading desk and shout at the traders with a bullhorn during his tenure at Bear Stearns. The brilliant British copywriter and newsletter publisher, Stuart Goldsmith, penned a memorable salesletter for Dan’s now out of print book, “Your First Hundred Million.”
I have to thank Dan Pena for turning me on to Ted Turner’s talk.
Whether or not you like the “Mouth from the South,” this is an address you have to hear.
Ted glibly tells the roomful of CEOs at the Harvard Club that since they’re middle aged and “already half-dead” they have absolutely nothing to lose by taking risk.
I believe this is also the talk in which Ted tells the story of his father who ate breakfast one morning and then calmly walked into the bathroom and blew his brains out.
Ted says his father left him two things after his death: a billboard company worth $2 million and the notion that he should set goals that transcend his lifetime.
This is one of those life changing ideas that initially sounds irrational and even crazy, yet it’s the philosophy Ted used to build a multi-billion dollar media company.
So get on over to http://www.ceoclubs.org/main/talks.htm and get some Ipod food.