This 3,232 2-page spread for the World Wildlife Fund was published in July, 1979 and was created by Ogilvy & Mather.
Like anything O&M did in this period, this is an exemplary ad in this category. Ogilvy mentions it in the chapter, Wanted: A Renaissance In Print Advertising in the landmark advertising book,
Ogilvy On Advertising.
Back From The Dead (2-page, 629 kb PDF)
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