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Question #4: Describe What Central Park Is To Martians (In Pictures)

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Here’s another zinger from Billy Bloom’s winning submission to the JWT copy test. Thousands answered this test, Billy was one of ten people that landed a position in the ad agency.

As a former New Yorker, I love this one.

For any New Yorker who’s ever said “#$@% it!” after waiting 20 minutes for the M-79 bus to take them crosstown, and walked through Central Park — especially after dark  — you’ll agree Billy’s “Central Park By Day…Central Park By Night” nails it.

Here’s question #4, I’ll be posting the other answers this week.

Question #4:

A delegation of Martian’s has just landed in Central Park. They do not understand any Earth languages — only very basic symbols. Prepare a short speech (comprised of pictures and symbols) to welcome them and to tell them just what kind of place Central Park is. (Please enclose a plain language version of the speech in an envelope, in case we are confused.)

Answer #4: (Here’s the 2-page answer to this question in PDF.)

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