Fundraising Ad: Save the Children

The Winstons aren’t trying to save the world. Just a little piece of it.

There are Apaches on the reservation in Clear Fork, Arizona, who can remember the last, hopeless Apache uprising in 1900. But for Della Alakay, a seven-year-old Apache, the enemy is not the U.S. Cavalry.

She and her people are fighting another kind of war. This time the enemies are poverty, disease and despair. And for the first time in generations, there’s a chance that the Apaches might win: thanks to the courageous efforts of her own people and other Americans like the Winstons.

Anne and Stan Winston and their two daughters live in a New York suburb 2,000 miles from the reservation. But it’s another world. The Winstons live in a big, old house and complain about a big, new mortgage. Their girls have a closetful of clothes and “nothing to wear.” They have bikes, skates, games, books, records and “nothing to do.”

Della and her seven brothers 
and sisters have none of these problems. Her father spends as much
time looking for
 work as he does 
working. Sanitary 
facilities are almost non-existent.
 Electricity has
 yet to reach them.
Water is hauled by hand. Even the barest necessities are hard to come by.

Through Save The Children Federation, the Winstons are helping Della. The cost is $15.00 a month. It’s not a lot of money, but certainly the Winstons could have thought of a lot of other things to do with it. Fortunately they thought of Della first.

To her, these funds make a remarkable difference. She no longer need feel embarrassed about not having shoes, a decent school dress, school supplies, or pocket money.

Some of the pressure, too, is off her parents, who can now begin thinking about making their home a little more livable. Also, and perhaps most important, part of the money is put into a fund from which the village can borrow to start self-help projects, including better housing and a water system.

Already there is a new feeling of hope among the villagers and confidence in their ability to help themselves. Even little Della has volunteered to give some time each week to keep her school playground clean.

That really is what Save The Children is all about. Although contributions are deductible as a charity, the aim is not merely to buy one child a few hot meals or a warm coat. Instead, your contribution is used to give people a little boost to start helping themselves.

Sponsors are desperately needed for other American Indian children as well as children in Appalachia, Korea, Vietnam, Latin America, Africa and Greece.

As a sponsor you will receive a photo and history of the child, progress reports and a chance to correspond.

The Winstons know they can’t save the world for $15.00 a month. Only a small corner of it. But maybe that is the way to save the world. If there are enough people who care. How about you?

Save The Children Federation, founded in 1932, is registered with the U.S. State Department Advisory Committee on Voluntary Foreign Aid, and is a member of the International Union of Child Welfare. Financial statements and annual reports available on request.

National Sponsors (partial list): Claude Arpels, Faith Baldwin, Hon. James A. Farley, Andy Griffith, Gene Kelly, Mrs. Eli Lilly, Paul Newman, Mrs. J. C. Penney, Norman Rockwell. Frank Sinatra