An insightful, free report I just downloaded from Drayton Bird’s website led me to recall some unusual advice from an acquaintance back in New York, who was one part psychologist, one part prankster.
He advocated that everyone in the workforce should apply for a job while at their peak of security, solvency and job satisfaction.
His point was most applicants approach job seeking as supplicants and never experience the process from a detached, devil may care perspective. (This does carry some risk, as I’ve known more than one Wall Street person to get sacked when their present employer discovered they were seeking greener pastures.)
But there are things you can do when applying for a job with an aura of unassailable strength that you can’t do otherwise. Like, going for positions that are “over your head” or for which you’re “under qualified.” What you may lack in technical knowledge is compensated for with bolstered confidence and lack of emotion over the result. You can also play hard ball when/if you reach the salary negotiation stage for the same reasons.
Though I’m now on the other side of the fence and plying topgrading strategies to avoid mis-hires in my own company, I found Drayton’s report to be irresistible from a marketer’s point of view. And who knows if one will need this again?
I especially like the letters he includes in this report, one of which landed a position for his associate across the Atlantic.
Drayton Bird eats, drinks, breathes (and teaches) direct marketing and this fine report is typical of his high standard.
“How To Get A Better Job” requires an opt-in and you’d be doing yourself a service to get on Drayton’s list.
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