“How I raised myself from a failure at 29 to become a $250 per day success!”

Here’s Victor Schwab’s ad for Frank Bettger’s landmark book: How I Raised Myself from Failure to Success in Selling.

“How I raised myself from a failure at 29 to become a $250 per day success!”

…that’s the amazing personal story FRANK BETTGER tells you clearly, simply, step by step in his great book, “How I Raised Myself from Failure to Success in Selling.” Says DALE CARNEGIE, “When I met Frank Bettger at 29, he was nearly down-and-out. . . Then something
happened that raised him from defeat and despair. I know. I saw it happen. I saw him rise from a total failure to become one of the foremost salesmen in the nation.”

NO MATTER who you are or what you do—Frank Bettger’s remarkable book can help you tremendously. For he tells you the secrets of getting ahead that he learned in his almost unbelievable rise from total failure at 29 to high paid and highly honored business success . . . “secrets” you can begin to use as soon as you receive his book—yours FREE when you mail coupon below.

Yes, Frank Bettger tells you how any salesman can double or triple his income, turn disappointments into triumphs, close a greater percentage of sales, and make more sales calls each day. He gives precise directions on how to multiply your earning power … PRACTICAL, PROVEN techniques on the art of selling … of getting others to do what you want them to. Remember, this is the same information Mr. Bettger is paid $250 a day to teach other men. But let’s take a look at some of the success secrets you’ll find in this great book:

• One Thing I Did That Helped Me Destroy the Biggest Enemy I Ever Had to Face.
• The Only Way I Could Get Myself Organized.
• How I Learned to Find the Most Important Reason Why a Man Should Buy.
• How to Get Kicked Out!
• I Was Welcome Everywhere When I Did This.
• An Idea That Helped Me Get into the “Major Leagues.”
• The Biggest Reason Why Salesmen Lose Business.
• A $250,000 Sale in 15 Minutes.
• The Most Important Word I Have Found in Selling.

What makes a man worth $10,000-$15,000-$25,000 or $50,000 a year? No man ever made that kind of money with his own two hands, or even with just his own head. The good executive is worth big money because he has acquired the knowledge that comes only from experience—his own—or others! And “How I Raised Myself from Failure to Success in Selling” is literally packed with ways to get ahead—based on experience! Frank Bettger gives you no fancy formulas. No slick “systems.” He doesn’t preach. He simply gives you the priceless inside information on actual “success” methods right from his own experience… information that will help you to more successful selling, whether you’re selling merchandise, service, ideas — or yourself !

Why You Are Being Given the 
Amazing Offer Described Below . . .

The answer is simple. You get Frank Bettger’s great book FREE, as a new subscriber to Executive Books plus any one of the three books listed below in the coupon as your first selection for 7-day FREE examination to introduce you to Executive Books’ proven plan for men and women on the way up the ladder of success. Each month,. Executive Books selects an outstanding book by a recognized authority—a man at the TOP. Each book deals with knowledge essential to your success .. . practical, helpful information to speed you up the ladder of success. Each month you will receive as a subscriber, a free copy of our report, “The Executive.” In it you’ll find a full description of the forthcoming month’s selection and a summary of many other current books on practical subjects that you will find interesting and helpful in building within yourself the qualities that a top-flight executive must have.

You are not obligated to take every month’s selection. You can take as few as four selections a year and still retain all the privileges and savings to which you are entitled as a subscriber. Yes, the Executive Book Plan saves you money, too. You NEVER pay more than the publisher’s regular retail price, and frequently less! Occasionally two hooks are offered as a Combined Selection—at a price that may he no more than the retail cost of one of the hooks—a saving of nearly 50%.

FREE!

Yes, Frank Bettger’s great new hook is yours FREE as a new subscriber to Executive Books. Mail coupon below Al’ ONCE and we will rush you your FREE copy of Frank Bettger’s “How I Raised Myself from Failure to Success in Selling,” together with any one of the 3 outstanding new books listed in the coupon, and indicated by you as your first selection. Send no money! And remember, you risk nothing because you may have both books for 7-day FREE examination, so ACT NOW! Mail coupon TODAY!